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If you are going to spend money advertising your vacation rental property
on vacation rental websites, you want to make sure it is a success. Here
are 6 things you can practice which will help ensure you receive the most
"bang for the buck" even if you own property in Destin Florida.
1. SET RENTAL RATES APPROPRIATELY - If you want your vacation property
to rent, you must be realistic, optomistic, but not greedy! Set realistic
rental rates for your property and ensure that the rates are correct on the
site(s) your listing and regularly reviewed as the market changes. Search
for comparable properties ("comps") in the same location as yours. Only charge
a premium if your property has some distinct features. And, be willing to
discount your property on occassion as needed. In this business, if you lose
money for a week long rental, you can't make that up even in Destin
2. CHECK E-MAIL REGULARLY - When using an internet vacation rental
property website such as Rentals2Remember or eVaca for Destin Florida,
remember your users. They are typically Internet "savvy" and probably check
their e-mails frequently...especially if they have requested some info. Also,
be sure your phone number is listed on sites that allow you to as sometimes
people choose to just call you directly, so be sure to check phone messages.
3. RESPOND IMMEDIATELY - Vacation goers usually see a few properties
that are of interest to them and then contact those owners. The faster you
respond, the better chance (most of the time) you have of winning them over.
There have been times I have rented properties in Destin Florida in
the past and because it took an owner 24 hours to respond, I had already
chosen another property. A timely and efficient response gives the renter
confidence that the rental experience will follow suit.
4. YOUR LISTING SHOULD BE ACCURATE AND COMPLETE - Be sure that your
listing details are kept up to date and are complete. Review your online
listing frequently to be sure that your contact information are up-to-date.
Also, be sure that it is accurate on the description of your property and
its amenities. This will help you with repeat customers, but will also keep
you out of trouble with rental contracts or laws in regards to such things
even in Destin Florida.
5. GREAT PHOTOS - It is true what they say, "a picture speaks a thousand
words". Remember, renters are considering staying at your rental based (most
of the time) solely on your pictures and your word. The more pictures to
help them be comfortable with the decision, the better. Here is how I look
at it. If you were going to buy a used car, would you do so over the Internet
without a good look at the outside/inside of the vehicle, the engine, etc.
Not exactly the same, but you get the picture. The more pictures and the
prettier, the better. Be sure to have pictures of your rental amenities such
as a pool, the beach, a mountain view, the lake or a golf course - these
are top vacation rental sellers even for properties in Destin Florida!
6. BOOST YOUR EXPOSURE - There are many "hot spots" for vacationers
throughout the world. Before we owned property, my family used to head to
Destin Florida every year, usually twice. There are thousands of vacation
rental properties in the Destin Florida, Panama City Beach area. In
areas like this, boost your exposure by getting to the top of your sites
search engine. If it costs you $20, $50, even $100 to do so but that gets
you one extra rental a year, that makes it more than worth it.
Kent Krueger has been involved in the Travel industry for over 3 years. He
has helped advise many people in the travel industry and independent corporations
on travel ideas, cost savings and successfully marketing personally owned
vacation rentals. Kent is the President of The Rental Network, which owns
and operates two websites which have more helpful information to both rental
owners and vacationers alike. You can visit them at
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